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Craig David

The Time Is Now

The Time Is Now

SKU: V70970 Barcode: 0889854702915
£26.99
£26.99
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Format: Vinyl / 12" Album

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  • Released Date: 26 Jan 2018

  • Genre: R&B/Soul

Our Take

Craig David's latest offering, "The Time Is Now," is like a beautifully packaged box of chocolates that you eagerly open, only to find out they are all filled with coconut cream (gross).

The album kicks off with "Magic," a track that promises something exciting but ultimately leaves you feeling a bit underwhelmed, like when you go to a party and the only person you know is the host's weird uncle who insists on dancing with you.

"Heartline" brings a glimmer of hope with its catchy chorus, but just when you start getting into it, you realize it's basically a cheap knockoff of a Justin Timberlake b-side.

Tracks like "Ain't Giving Up" and "Live in the Moment" feel like uninspired attempts at recreating Craig's heyday, but end up falling flat like a soufflé that's been left in the oven for too long.

But fear not, dear listeners, as there are a few saving graces on this album. "Brand New" and "Love Me Like It's Yesterday" manage to inject some much-needed energy and charm into an otherwise lacklustre collection of songs.

Overall, "The Time Is Now" is like the awkward middle child of Craig David's discography - not quite as memorable as his earlier work, but not terrible enough to be completely forgotten. In the end, it's just kind of meh.

Track Listing
Disc: 1
1. Magic
2. Heartline
3. Brand New
4. Going On
5. Love Me Like It's Yesterday
6. For the Gram
7. Get Involved (Feat. JP Cooper)
8. I Know You (Feat. Bastille)
9. Live in the Moment (Feat. GoldLink)
10. Love Will Come Around
11. Somebody Like Me (Feat. AJ Tracey)
12. Focus

Delivery & Returns

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For orders back in stock soon, we expect to receive more stock within a week and will dispatch your order as soon as the stock has arrived.

Returns

We’re happy to accept returns for unwanted items provided that they’re returned within 14 days of receipt, unopened, unused and in perfect condition.

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About the artist

Craig David

When one thinks of British pop and R&B, there's one name that always comes to mind: Craig David. The Southampton-born singer first burst onto the scene in the early 2000s with his critically acclaimed debut album "Born to Do It." Since then, he has become a household name with his infectious tunes and smooth vocals. Craig David's music is a unique blend of R&B, garage, and pop that has captivated audiences all over the world. His distinctive sound and undeniable charisma have earned him a legion of fans who can't get enough of his catchy hooks and soulful lyrics. But Craig David is more than just a musician - he's a true entertainer. His live performances are legendary, with his energy and passion for music shining through in every note. Whether he's crooning a heartfelt ballad or getting the crowd moving with an upbeat banger, Craig David knows how to put on a show. With a slew of hit singles under his belt, including classics like "7 Days" and "Fill Me In," Craig David has solidified his status as one of the UK's most beloved artists. And with his latest album "The Time Is Now" receiving rave reviews from critics and fans alike, it's clear that Craig David's music is here to stay. So if you're looking for a talented artist who knows how to get a party started, look no further than Craig David. With his infectious beats and smooth vocals, he's sure to have you dancing the night away in no time.

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