My World 2.0

Justin Bieber's "My World 2.0" is like a mediocre avocado - once you peel back the surface layer of hype, you're left wondering why you bothered in the first place. The Canadian heartthrob's sophomore effort is a mixed bag of bubblegum pop and forgettable ballads, with a sprinkling of auto-tuned vocals that sound more robotic than R2-D2 on a bad day. Tracks like "Baby" and "Somebody to Love" are catchy enough to get stuck in your head for days, but that's not necessarily a good thing when you find yourself humming them in the shower. Bieber's voice is as smooth as a freshly polished dance floor, but lacks the emotional depth of a puddle in a drought. The production on "My World 2.0" is slicker than a greased pig at a country fair, but ultimately leaves you feeling empty inside, like a diet coke on a hot day. Bieber's attempts at being a bad boy on tracks like "Runaway Love" fall flat, like a pancake dropped from a great height. In conclusion, Justin Bieber's "My World 2.0" is a forgettable pop confection that is best enjoyed in small doses, like a sugar rush that leaves you crashing harder than the stock market in 2008. Save your pennies for something with a bit more substance, like a good old-fashioned fish and chips. Cheers, mate.